Marketing Blog

Tips, tricks, and information to help your business.

Difference Between Google Adwords and My Client Center

Knowing the difference between a Google Adwords and My Client Center account can make the difference in how you establish an account. There are two types of Adwords accounts: Standard Adwords Account – Creating a standard Adwords account will only allow your gmail to...

Paid Search Engine Marketing (SEM)

Paid Search Engine Marketing or SEM is the action of advertising inorganically (paid) on a search engines (Google, Yahoo!, or Bing) for visibility of a website in the search engine marketing results pages (SERPS). Paid SEM can be referred to as paid search, Pay Per...

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